When Baidu and Ali were involved in the Internet medical field, Tencent, one of the three major Internet (BAT) giants, was unwilling to be lonely. In the past month, Tencent’s actions in the medical field have been frequent, with the meaning of Baidu and Ali’s 10 trillion yuan Internet medical market cake.
On March 25th, Tencent’s vice president Ding Wei announced in Guizhou that he would launch the “Teng Ai Medical†strategy, which is to use his strong social genetics and big data capabilities to build an “Internet + medical†open platform to provide Internet access to the medical industry. End-to-end service, to create a connector for the medical industry and the Internet.
Tencent's actions in the Internet medical field are highly compatible with Ma Huateng's medical strategy proposed during the two sessions this year. At that time, Ma Huateng once mentioned "Internet + medical".
On the afternoon of March 6 this year, the Guangdong delegation opened the day. Ma Huateng came to the venue early before the meeting and sat down on the left side of the podium. The reporter observed on the spot that Ma Huateng took the hand from time to time at the meeting. Contemplation. No one knows what he is thinking, maybe he is thinking about how to promote Tencent's Internet medical strategy.
Test water local platform mode
On March 25th, at the "Internet + chronic disease management Guizhou model" conference, Tencent's vice president Ding Wei officially released the Teng Ai medical strategy and business composition.
Ding Wei said that Teng Ai Medical is mainly composed of three core businesses: intelligent terminal, doctor platform, Internet finance business positioned as “health fund + medical insuranceâ€, and through cooperation with hospitals, medical institutions and local governments, including electronic Big data open platform including medical records and health records.
This is consistent with the proposal of Tencent's president and CEO Ma Huateng in this year's National Conference on Internet medical care, that is, to make full use of mobile Internet technology to solve the problem of hospital information islands, doctors' multi-point practice and personal health files.
Ding Wei pointed out that the information island is the biggest obstacle to the realization of the Internet in the domestic medical industry. The purpose of the "Teng Ai Medical" strategy is to use the Internet technology to achieve medical information sharing, and to help the medical industry achieve reform with an open and cooperative attitude.
It is worth noting that Tencent's multiple rounds of strategy in the Internet medical field are all chosen to be piloted in Guizhou. As early as 2015, Tencent launched the medical intelligent terminal “Sugar Doctor Blood Glucose Meterâ€, and cooperated with Guizhou Provincial Health Planning Committee and Guizhou Bailing, the largest Miao medicine research and development enterprise in China, and reached the strategic cooperation of “Guizhou Chronic Disease Prevention and Control Plan†to open the Internet. + Medical "Guizhou model" attempt.
Tencent’s strategy of “Teng Ai Medical†was also chosen in Guizhou. Analysts believe that this is inseparable from the support of local governments. Guizhou Province has actively embraced the Internet and claimed to build a national big data center.
Tencent’s “Guizhou Model†also reflects its core ideas in the medical field: connecting hospitals, doctors and patients, building a health management platform through big data technology, and implementing disease prevention and grading treatment programs.
Ding Wei said that the launch of the "Teng Ai Medical" strategy is based on the experience summary and strategic upgrade of the "Guizhou model". Tencent hopes to go further with the Guizhou Provincial Health and Family Planning Commission and Guizhou Bailing in the exploration of Internet + medical care. Move in depth.
Before Tencent’s “Guizhou Modelâ€, Ali had explored the “Hebei Model†of hospital electronic prescriptions in Hebei Province. In January of this year, Ali Health selected Wuhan as the target, and cooperated with Wuhan Central Hospital to build a network hospital.
It is understood that there are currently 13 specialists in online hospitals, and 8 doctors directly communicate face-to-face with the people every day. On April 2, Ali Health related person said in an interview that the above-mentioned cooperative network hospital is currently expanding to more villages, which is popular among villagers and the number of consultations is steadily rising.
In the past two years, Ali has been deploying the medical industry , and has already laid out “Chess Pieces†including Future Hospital, Cloud Hospital, Tmall Medical Museum, Ali Health APP, etc., and the ultimate goal of building a closed-loop ecological chain is drug sales.
"We want to build a B2C+O2O medical health product sales platform, linkage medical and health products manufacturers, wholesale companies, retail enterprises, to bring more diversified medical and health products purchase experience for users." Ni Jianwen, vice president of Ali Health, said .
The other person in BAT is not lonely. On March 16, Baidu doctor, Baidu's important medical health service platform, selected the partner as Wuhan City, and held strategic cooperation with Wuhan Hankou District Government and Huakeda Tongji Hospital.
Baidu doctors are committed to building a domestic professional doctor-patient dual-selection platform, using Baidu big data, artificial intelligence and other advanced technologies to effectively reduce the time cost of appointments, realize the rational allocation of medical resources, and Baidu's strategy of connecting people and services. Full implementation in the medical field.
Li Zheng, general manager of Baidu Medical Division, said: "Baidu's main advantages are focused on traffic and portals. We very much hope to provide quality services to those who search for this information. This is our important mission and strategy."
Like Tencent and Ali, Baidu is trying to change the ecology of the future medical industry. “We hope to work with governments, hospitals and third-party service providers to build an ecosystem of medical services.â€
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