[Depth] How does the future of Internet hospitals go after the past?

Since last year, the State Council has issued many opinions on promoting the development of cloud computing big data and promoting the guidance of the "Internet +" action. On June 24, the General Office of the State Council issued a heavyweight "Guiding Opinions on Promoting and Regulating the Development of Big Data Applications for Health Care Medical ", which requires the protection of all people's health as the starting point to regulate and promote the government's health medical information system and public health care. Data interconnection and open sharing.

For a time, the new format of Internet hospitals has sprung up in the north and south of the country, and it has a booming trend. However, like all emerging things, with the huge prospects of “shadowing”, there are also challenges that Internet hospitals must face on the road to development. How to integrate the various nodes of the medical chain, such as medical, pharmaceutical and insurance, as well as online and offline, has become a new problem facing the industry. After smashing, how to truly bring the dream of mobile health into reality? How should the development of Internet hospitals go? These have become topics that are urgently needed to be explored and pondered.

"Internet + medical" era and online top three hospitals

From the 24th to the 26th of last month, the inaugural meeting of the First International Internet Medical Conference and China Internet Medical Health Industry Alliance was held in Wuzhen, Tongxiang. The Wuzhen Internet Hospital, which came into being in this "Internet Innovation Experimental Field", has once again become the focus of people's attention with its outstanding achievements.

As we all know, the root cause of the problem of "difficult to see a doctor" lies in the imbalance of medical resources allocation. In China, the tertiary hospitals, which account for 8% of the total number of medical institutions, have undertaken 46% of the nation's outpatient services. They have been in a “wartime state” for a long time, and a large number of primary medical institutions are “door-to-door”. In recent years, the state has been vigorously promoting the grading diagnosis and treatment, hoping to solve the problem of expensive medical treatment and expensive medical treatment for the people through this method. The establishment of a graded diagnosis and treatment system has become an important measure for rational allocation of medical resources and promotion of equalization of basic medical and health services.

However, the traditional offline implementation of grading diagnosis and treatment has repeatedly encountered "difficult landing." The “signature” of large hospitals, especially the top three hospitals, is still very attractive to the public. Then, under the current conditions, how to optimize the allocation of medical resources and achieve a breakthrough in the systematic solution to the medical system? In addition to top-down traditional medical reforms, the deep involvement of the Internet provides another way of thinking.

On December 7, 2015, Wuzhen Internet Hospital officially launched online. Different from the traditional “network hospital” which only provides limited doctors or “inter-institutional consultation” in a single hospital, Wuzhen Internet Hospital has subverted the original medical treatment mode compared with the traditional medical system that only opened the Internet entrance on the registration. Relying on the connection function of Internet technology, Wuzhen Internet Hospital broke the distance limitation in reality, with the return to diagnosis as the core, and made the first national attempt in many fields such as online medical treatment, electronic medical record sharing, and electronic prescription.

At present, Wuzhen Internet Hospital mainly includes three core functions: precise appointment, and delivery of symptomatic patients for the hospital. Breaking through the traditional method of finding experts according to famous hospitals and famous doctors, adopting the matching principle of disease priority and disease triage, based on the rich medical resources on the platform, recommending symptomatic doctors based on comprehensive scores such as efficacy and attitude; online review, no Visit a doctor at home. For patients with chronic diseases and common diseases, Wuzhen Internet Hospital has realized online review, patient follow-up and chronic disease management through remote video voice and other technologies. Allowing patients to complete follow-up and dispensing at home, without having to run around the hospital, effectively saving patients' time and reducing medical expenses; teamwork, helping "double sinking, two ascension." By forming a team of experts and conducting team medical treatment, the quality resources of large hospitals and the ability of large experts will be lowered to the grassroots level to help primary medical institutions improve service efficiency and help grassroots doctors improve service levels. According to statistics, in the four months after the opening of the operation, Wuzhen Internet Hospital has exceeded 18,000 online single-day consultations, and the number is comparable to the top three hospitals.

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